Privacy Policy
Effective date: [LAUNCH DATE]
1. Who we are
This site is operated by Earlville Media LLC, New York, USA. Contact: [SUPPORT EMAIL], [MAILING ADDRESS].
2. What we collect
- When you subscribe: your email address and, where sales tax applies, the location you provide so we can calculate it. We are the seller of record, so we hold billing records directly and use them to operate your membership and honor refunds. Card payments are handled by our payment processor, Elavon, in its own secure hosted window: we receive confirmation that payment succeeded but never your full card number.
- If you arrive through an affiliate link: a referral code from the link is stored in a first-party cookie on your device so that, if you buy, the affiliate who referred you is credited. See "Cookies and analytics" below.
- When you request the free chapter: your email address.
- When you are a member: your email address (which is your sign-in), your plan and billing status, and your billing history (amounts, dates, and transaction references). Card payments are handled by Elavon in its hosted window; for renewals we store only a token reference to your card issued by the processor, plus the card brand and last four digits so you can recognize it, never the card number. We also keep a ledger of the editable letters you download (which letter, when), because each download is watermarked to your account, and we store the tools you save and the state you pin so the app can show them to you.
- When you search inside the member app: your query is processed to return results and is not retained tied to your account. We do not build search histories. Please still avoid typing your child's name or diagnosis into the search box; general terms find the same tools.
- When you visit: standard server logs (IP address, page requested, timestamp) retained briefly for security, and cookieless, aggregate analytics that do not identify you or follow you across sites.
What we deliberately do not collect: we never see or store your payment card details (our payment processor handles card entry), and we do not ask for, and ask you not to send, any information about your child: no names, ages, diagnoses, evaluations, or school records. If you include such information in an email to us, we will not retain it beyond answering your message.
3. How we use information
To deliver your purchase, provide the free chapter, send edition updates you are entitled to, answer support requests, process refunds, and, only if you opt in, send occasional emails about the Manual. Every marketing email includes a working unsubscribe link, honored promptly.
For members, we additionally use your information to operate the membership itself: to email you one-time sign-in links (we use no passwords), to charge your card each billing period exactly as you consented at sign-up, to watermark your letter downloads and enforce the weekly download allotment, and to send the transactional notices the law requires for an auto-renewing subscription: your sign-up confirmation, renewal reminders before each charge, receipts, and failed-payment notices. These transactional emails are part of the service, are kept separate from marketing, and are sent regardless of marketing preferences while your membership is active.
4. Sharing
We share data only with the service providers needed to run this product: our payment processor (to charge your card), our email service (to deliver the book, updates, and the free chapter), our affiliate platform (to credit a sale to the affiliate who referred you, when applicable), [our sales-tax service, if one is used, to calculate and file tax], and our hosting provider. We do not sell or rent personal information, and we do not use advertising or social-media tracking pixels.
5. Cookies and analytics
This site does not use advertising cookies or cross-site tracking, and analytics are aggregate and cookieless. Two small first-party items may be stored on your device: a session-storage flag (not a cookie) that remembers whether you have dismissed the free-chapter dialog, and, only if you arrive through an affiliate link, a referral cookie that stores the affiliate's referral code for up to [90] days so that a later purchase can be credited to them. The referral cookie is first-party and is not used to track you across other websites.
The member app sets three additional first-party cookies, all functional, none used for tracking: a signed session cookie that keeps you signed in (HttpOnly, so scripts cannot read it), a your-state cookie that remembers which state's page you pinned, and a resume-reading cookie that remembers the last page you were reading; that last one lives only on your device and is never stored on our servers.
6. Retention
Billing records are kept as long as needed to honor refunds and legal obligations. Free-chapter emails are kept until you unsubscribe. Server logs are retained for a short security window and then deleted.
Membership billing records (plans, charges, consents, and the download ledger) are kept while your membership is active and afterward as long as tax, accounting, and dispute obligations require. One-time sign-in links are stored only as expiring one-way hashes and become useless within minutes of issue. If you ask us to delete your account (Section 7), we delete or de-identify everything not legally required to be kept.
7. Your rights
Email [SUPPORT EMAIL] to access, correct, or delete your personal information, or to opt out of marketing. We honor these requests for all users regardless of where you live, including rights under state privacy laws such as the California Consumer Privacy Act.
8. Children
This site is directed at adults: parents and caregivers. We do not knowingly collect any information from children under 13, and, as stated above, we do not collect information about children at all.
9. Security
The site is served over HTTPS; card entry is handled entirely by our payment processor in its own hosted fields; access to order data is limited to those who need it to run the product.
10. Changes
If this policy changes, the new version will be posted here with a new effective date. Material changes affecting existing purchasers will be announced by email.